Establishing a global presents by launching a plethora of Robinhood products to UK customers including access to more than 6,000 global companies listed on US markets. Including web support, rewards for signing up, and a referral program for friends and family.

 

The over arching concept for the key visual was to communicate that Robinhood (a west coast US based company) was crossing the pond. This was achieved using the brands core illustration style and color palette. Highlighting top US based stocks paired with products in their respective category.

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In my role as ACD, I collaborating closely with our international Product Manager and Creative Director while leading the day to day in-house creative team throughout development. Including: ideation, illustration, animation, web layout and copywriting.